According to a report by Bloomberg, Sean “Diddy” Combs is seeking to buy back his Sean John fashion and lifestyle brand from its current owners who have filed chapter 11 bankruptcy. GBG USA Inc., a bankrupt brand management firm, owns 90% of the Sean John brand through a joint venture with Combs, according to court papers filed Wednesday. GBG USA has been shopping the brand since May. Diddy entered a $3.3 million USD bid to buy back the assets of Sean John.
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