With the release of arguably J. Cole’s best body of work in his new album The Offseason, the North Carolina native shares the inspiration behind his new album. The documentary also sheds light on the pressures that led him to this very moment and how an intervention changed his life.
“I had to make a real decision: Are you okay with getting comfortable, chilling, mailing it in, waiting around on inspiration?” he asks himself. “If this is as high as you ever got — not career success-wise, but from a skill level, like have you wrote your best songs? Did you leave no stone unturned creatively? And when I thought about that feeling, I was like, ‘Nah, I’m not cool with that.’”
Press play above to take in the Scott Lazer directed film.
APPARATUS 