This Tuesday, ICECREAM will be launching their Fall 2020 Collection. In this collection the team has brought back classic allover ICECREAM patterns such as the money rolls, and mixed it with washed patch & repair flannel shirts. On every garment in the collection there are details that play with the idea of super clean pieces being paired and contrasted with vintage washed denim.
Graphically, ICECREAM looked to the visual language of 90s pop culture with bold contrasting colors/patterns such as the racing IC logo and the patchwork bandanna print in seasonal colors. Satin jackets with chainstitch/chenille embroidery of core IC logos are key staple in this season offerings.
Pricing for the pieces starts at $50 USD and will be available at the BBCICECREAM NYC Flagship, Miami store and online.
APPARATUS 