YouTube recently announced that it is setting up a multi-year $100 Million USD fund dedicated to Black creators and artists. The fund is dedicated to help “amplify” Black voices. YouTube CEO Susan Wojcicki shared, “building on our work over the past several years, we’re taking this moment to examine how our policies and products are working for everyone — but specifically for the Black community — and close any gaps.” She also added, “more broadly, we will work to ensure Black users, artists and creators can share their stories and be protected from hateful, white supremacist and bullying content.” Details on how exactly the new funds will be spent remain has yet to be disclosed, but the platform plans to “elevate” content like the live stream music fundraising event “Bear Witness, Take Action.” She also went on to add, “we recognize we need to do more, in particular with the Black community.”
APPARATUS 