VIRGIL ABLOH, ANNA WINTOUR, OPRAH AND OTHERS FEATURED IN APPLE’S ‘BEHIND THE MAC’ CAMPAIGN

To coincide with the release of its updated MacBook Air, iPad Pro and Mac Mini, Apple has unveiled its “Behind the Mac” campaign. The accompanying video features a host of creatives working on their respective MacBooks. Featured in the video are the likes of Oprah Winfrey, Virgil Abloh, Bono, Serena Williams, Timbaland and more! Press play above to check out the video.

Advertisements