Denim label 7 For All Mankind has announced that its launching its spring 2018 collection and campaign dubbed “We Are Mankind”. The campaign was lensed by renowned photographer Billy Kidd on the streets of New York City.

For the new campaign, the brand has enlisted 10 dynamic global icons to represent the collection, creating a diverse cast to represent the nature of mankind. Icons included in the campaign include Matt Bomer, Cleo Wade, Luka Sabbat, Jon Boy, Orion Carloto, Mads Paige, Farouk James, Sarah Jane Adams, Gabrielle Richardson, and Emma Louise Connolly.

Notable Quotes: “Our spring 2018 campaign is a celebration of mankind and everything that comes with it – flaws and triumphs, strengths and struggles. This is a big step forward for us and stands as our commitment to self-expression.” -Jenna Habayeb, chief marketing officer of 7 For All Mankind.