Walmart and Lord & Taylor are two names that seemingly don’t go together. However the two retailers are partnering for a unique shopping experience. Walmart will be hosting a catalog of its high-end pieces via its online store and app.
Why this matters: This is a major step for Walmart who recently purchased online stores Bonobos and Mod Cloth. It further cements the growing market for online luxury fashion.
Notable quotes: “We see customers on our site searching for higher-end items, and we are expanding our business online to focus on adding specialized and premium shopping experiences, starting with fashion.” – Denise Incadela, head of fashion for Walmart’s U.S. e-commerce