GENERATION TUX UNVEILS TAPELESS MEASURING SYSTEM

Online tuxedo and suit rental brand, Generation Tux, is removing the tape measure from their fitting process. Instead of the traditional tape measure, they will now be incorporating a new algorithm that accurately determines a person’s measurements based on a series of questions.

“Removing the tape measure is a giant leap forward in terms of speed and convenience,” said Brian Webb, chief technology officer of Generation Tux. “Our customers can now complete the entire rental process in under 5 minutes, anytime, anywhere, with Internet access as the only requirement.”

“Since I started measuring guys in 1973 the main problem in the accuracy of measuring men’s clothing is the tape measure; we have eliminated it. Our new algorithm is able to instantly predict measurements more accurately than a tailor,” added founder George Zimmer. “Our competitors claim they are revolutionizing the suit rental business, but they are really just putting a technological veneer on the same old process. Our innovation is revolutionary and will actually change how people rent suits.”

 

 

 

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