David Kind Luxury Eyewear has just released OPTICIAN SELECT—an exclusive process that solves real problems with online eyeglass purchasing. OPTICIAN SELECT mirrors the experience you find in a true luxury optical boutique run by real opticians, in your home. By filling out a profile online and letting the company know your fit and style preferences, their staff online opticians are able to tailor the experience specifically to you and your Rx. David Kind employs real Opticians that assist you from style recommendations to lens fitting. 95% of the market has not tried online eyewear because previous options are not good substitutes for the optician based offline experience. David Kind has built a scalable personalized online eyeglass shopping experience.