Adidas has officially launched the “Unlock the Game” campaign. With the Premier League heading down the stretch of one of its tightest seasons in recent memory, adidas tapped the likes of Luis Suarez, Leighton Baines, Juan Mata, Aaron Ramsey, and Luke Shaw to kick off the campaign. In the video each athlete is seen unlocking their talents in a virtual world. The campaign is being promoted using the hastag #UnlockTheGame. Check out the video above.