CNN LAUNCHES $15 MILLION WEB REDESIGN

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“The future of CNN is as much about digital as about television, if not more.”

It was those words delivered by CNN President Jeff Zucker which kicked off a press event on Wednesday where CNN unveiled plans for a digital makeover.  The $15M that CNN will be spending will be spread across multiple platforms.  During the presentation, Zucker highlighted the importance of a mobile future.  Altogether, mobile accounts for 39% of CNN.com’s traffic.  The site will remain in private beta until Sept. 30, when it will be introduced to the public. A complete version is expected to debut sometime in November.

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